Event Planning
Client Intake
Picture this: You're an event planner juggling three wedding consultations, two corporate event pitches, and a charity gala planning session—all scheduled for next week. Your inbox is flooded with back-and-forth emails trying to pin down meeting times. Sound familiar? The right scheduling tool can transform this chaos into a smooth, professional client intake process that sets the tone for your entire event planning relationship.
Why Event Planners Need Specialized Scheduling for Client Intake
Client intake isn't just about finding a time to meet—it's your first chance to showcase your professionalism and attention to detail. Event planning clients expect a seamless experience from the moment they express interest. They're entrusting you with milestone moments, and your intake process needs to reflect the same polish you'll bring to their events.
The best scheduling tools for event planning client intake go beyond basic calendar booking. They need to handle complex consultation types (venue tours, tasting sessions, design meetings), collect detailed event information upfront, and integrate with your existing workflow without adding friction.
What Makes a Scheduling Tool Perfect for Event Planning?
Before we explore specific tools, let's establish what event planners actually need from their scheduling software:
Multiple booking types: Different links for initial consultations, venue walkthroughs, vendor meetings, and follow-ups
Detailed intake forms: Collect event dates, guest counts, budget ranges, and style preferences before the first meeting
Professional branding: Your booking page should match your website and reflect your aesthetic
Flexible availability: Show different time slots for different consultation types
Automated reminders: Reduce no-shows with professional email and SMS notifications
Payment processing: Collect consultation fees or deposits during booking
Top Scheduling Tools for Event Planning Client Intake
After testing dozens of options with real event planning workflows, here are the tools that actually deliver for client intake:
1. Supercal - Best for Growing Event Planning Businesses
Supercal stands out for event planners who need professional features without the professional price tag. The platform offers unlimited booking links—perfect for creating separate intake flows for weddings, corporate events, and social gatherings. Each link can have its own availability, duration, and intake questions.
What sets Supercal apart is its AI assistant Alex. When coordinating vendor meetings or client group consultations, you can simply CC alex@supercal.ai on any email thread, and the AI handles the back-and-forth scheduling automatically. This feature alone can save hours each week during busy event seasons.
The platform supports up to six Google calendars simultaneously, which means you can sync your personal calendar, business calendar, and any venue availability calendars you manage. The 'If-Need-Be' feature lets clients indicate flexible time preferences, helping you optimize your schedule during peak booking periods.
2. Calendly - Best for Enterprise Event Teams
Calendly remains popular among larger event planning firms with its robust team features and extensive integrations. The platform excels at round-robin scheduling for teams and offers solid CRM connections. However, the free version limits you to one event type, which can be restrictive for event planners managing multiple consultation formats.
3. Acuity Scheduling - Best for Payment Integration
If collecting deposits during booking is crucial to your workflow, Acuity Scheduling offers comprehensive payment processing options. The platform integrates with Square, Stripe, and PayPal, making it easy to secure consultation fees upfront. The trade-off is a steeper learning curve and higher monthly costs compared to simpler alternatives.
4. SavvyCal - Best for Premium Client Experience
SavvyCal offers a polished booking experience with overlay scheduling that lets clients see your calendar availability overlaid on their own. This premium feel comes at a premium price, starting at $12/month per user. For luxury event planners where every touchpoint matters, the investment might be worthwhile.
5. SimplyBook.me - Best for Service Add-ons
SimplyBook.me shines when you need to offer additional services during booking—like adding a venue tour to a consultation or bundling multiple planning sessions. The customization options are extensive, though the interface feels dated compared to newer alternatives.
Feature Comparison: Finding Your Perfect Match
Tool | Free Plan | Multiple Links | Intake Forms | Payment Processing | Best For |
---|---|---|---|---|---|
Supercal | Unlimited links | ✓ Unlimited | ✓ Customizable | Coming soon | Growing planners |
Calendly | 1 event type | Paid only | ✓ Basic | ✓ Via integrations | Large teams |
Acuity | 7-day trial | ✓ All plans | ✓ Advanced | ✓ Built-in | Payment focus |
SavvyCal | 7-day trial | ✓ All plans | ✓ Basic | Via Stripe | Luxury planners |
SimplyBook.me | 50 bookings/month | Limited | ✓ Extensive | ✓ Multiple options | Service bundles |
Implementation Tips for Event Planners
Choosing the right tool is just the beginning. Here's how to maximize your scheduling software for client intake:
Create consultation templates: Set up different booking types for initial consultations (30 minutes), detailed planning sessions (90 minutes), and venue walkthroughs (2 hours)
Customize your intake questions: Ask about event type, approximate guest count, and preferred dates to prepare for productive first meetings
Set buffer times: Add 15-minute buffers between consultations to review notes and prepare materials
Integrate with your CRM: Automatically create client records when someone books a consultation
Test the client experience: Book a test appointment yourself to ensure everything flows smoothly
Making Your Decision
The best scheduling tool for your event planning business depends on your specific needs and growth stage. If you're just starting out or scaling up, Supercal's unlimited free booking links and AI scheduling assistant provide professional features without monthly fees eating into your margins. Established firms with complex team structures might benefit from Calendly's enterprise features, while planners focused on luxury events could justify SavvyCal's premium booking experience.
Consider starting with a free option like Supercal to establish your intake process, then evaluate whether you need advanced features as your business grows. The beauty of modern scheduling tools is that most offer easy data export, so you're never locked into one solution.
Your client intake process sets the stage for every event you plan. Choose a tool that reflects your professionalism, respects your time, and makes that crucial first impression count. The right scheduling software won't just save you hours of coordination—it'll help you book more clients by making it effortless for them to start their event planning journey with you.
For insights on AI-powered scheduling solutions, check out our guide on Top AI Booking Software for Event Planning Client Intake. You might also find value in exploring How to Choose Scheduling Software for Real Estate Customer Support for cross-industry scheduling strategies.
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